Jane Thuet, seasoned real estate professional and head of one of the most successful teams in the GTA, has worked with more than one major real estate brand over the course of her career. 

That perspective has given her something many agents don’t get: clarity on what truly drives growth and what ultimately makes a brokerage feel like home.

Her recent decision to return to Royal LePage® Frank Real Estate reflects a strategic move to partner with a brand that supports her business goals and long-term growth.

Leaving comfort to get uncomfortable

Initially, Jane made the decision to move to another brand because she felt stagnant. She had become comfortable and sensed there was a ceiling she couldn’t break through. At the time, she was one of the only teams in her office, which meant there were fewer opportunities for collaboration.  

“I wanted to be in rooms with people achieving goals that genuinely scared me. I felt I needed to push myself, get uncomfortable and see what I was truly capable of,” says Jane.

That move forced her to level up. But interestingly, Jane says the growth didn’t come from brokerage resources.

Around the same time, she made a massive investment in coaching and began working with Kathleen Black International. That’s where the real foundation of her business was built: systems, compensation plans, SOPs, recruitment strategies and leadership structure. The success her team experienced came from that intentional work and commitment to growth.

Returning to a different Royal LePage

“Coming back to Royal LePage was an easy decision. During my time away, I wasn’t the only one who grew.” 

It was clear that her previous brokerage had advanced in meaningful ways as well. There were now more teams, a strengthened leadership team, more resources and a higher level of support, particularly for agents and team leaders focused on building something sustainable and scalable.

Most importantly, there was alignment on vision.

“It felt like the right people, the right culture, and the right time,” Jane says. “Returning didn’t feel like going backwards. It felt like coming home to a place that had grown alongside me.”

What really differentiates a brand

Having had experience with several major national brands, Jane understands why agents often compare splits, desk fees and tools. And, while those factors matter, she believes they only scratch the surface of what truly sets a brand apart.

“What really varies from one brand to the next is the feeling of collaboration, the shared culture and the willingness to support one another,” she says. “That sense of belonging and shared purpose makes a real difference in how agents grow and sustain their businesses. For me, Royal LePage truly feels Canadian. It feels like home to us and that matters.”

Philanthropy has also been central to Jane’s work. With “service above self” as a core value of her team, and a long-standing connection to the Royal LePage^® Shelter Foundation™, returning to the brand felt aligned in every sense of the word.

Lessons worth sharing

Jane’s career journey ultimately brought her greater clarity around her values, leadership style and long-term vision. The experience reinforced what matters most in how she runs her business, and affirmed the importance of being aligned with a brand that supports sustainable growth.

One lesson stands out: growth comes from perspective.

“New conversations and environments can challenge your thinking and help you see what you truly need to succeed,” she says. “That clarity is what brought me back to Royal LePage because it’s where my values, my business and my future align.”

Building something resilient and sustainable

For agents focused on building long-term businesses, Jane emphasizes strong foundations.

“Resilient, sustainable businesses are built on tried and tested systems, consistent prospecting, meaningful relationships, and for teams especially – culture,” she says. “Aligning with a coach or mentor, documenting and refining systems, and protecting time for daily prospecting are all essential. No matter how busy things get, consistency always wins.”

Choosing the right environment

Jane believes that agents should be clear on what matters most to them, the level of support they need, and how a brand’s offering will help them achieve their specific goals. Talking to other agents, asking questions, and spending time with leadership can make all the difference.

The right environment should support not just production, but growth, values and long-term vision.