Video: Prioritize and focus on your greatest advocates

Brian Buffini discusses where, and to whom, to focus your energy


Prioritize your Relational Asset

Your Relational Asset is your business database. Focus your time and attention on your greatest advocates

A+ – People who have sent you multiple referrals

A – People most likely to refer you

B – People who would refer you if asked and shown how

C – People who might refer you in the future


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